Founded to improve the lives of small-scale gold miners, we have been building relationships with artisanal mining communities, visiting them regularly and bringing their product to market ever since.
Working in partnership with miners in Columbia, we established the Alliance for Responsible Mining (ARM) to represent small scale artisanal miners globally, and promote socially and environmentally responsible practices.
Working with mining cooperatives in South America and the Fairtrade Foundation, Cred made the first independently guaranteed fully traceable jewellery in the world to bear the new Fairtrade Gold mark.
After working on the ground in Uganda, Kenya and Tanzania with Fairtrade for 3 years, we officially launched African Fairtrade Gold and brought in the first shipment from Uganda in 2017.
As early adopters of Lab Grown Diamonds, we launched the UK’s first ethical Lab Grown ring collection. Putting the focus on consumer choice and disrupting traditional jewellery industry supply chains and practices.
Made using cutting edge technology Lab Grown Diamonds are environmentally and socially responsible, there is no mining or mass displacement of land involved. They have better traceability than most mined diamonds and are conflict free.Read More
Each Canadian Diamond is independently tracked from mine to polished gem and is identified by a unique laser engraved number. They are mined to a very high international level of environmental protection.Read More
Gemstone mining is well regulated in Sri Lanka and the industry is kept small scale. This means it has a much lower environmental impact and provides more stable employment for more people. Our stones come from small scale mines where the workers are fairly paid. They are provided with suitable equipment, with good health and safety measures in place.Read More